Christmas Shopping? Click here to find out more about our Christmas delivery times, returns, and contact information
Find your nearest stockist

Shop By Brand


11mg filters

Was very happy to see you have introduced lower nicotine filters. I cannot tell the difference between the 16mg and the 11mg so will be switching to the 11mg. Would very much like to see zero nicotine introduced to your range. Menthol flavour is my favourite, smooth flavour unlike the 'cigarette' tasting ones which I find very harsh after a few puffs. Highly rate 10motives. Excellent customer service and speedy delivery


Great Website

Great products and flavours, so much choice! Always reliable and fast delivery, I recommend to everyone trying to quit smoking. Haven't touched a real cigarette in over a year and I'm slowly reducing the mg's in my liquids :)


Study Time.

I say? what an amazing piece of Kit this is. Who needs Cigarettes?. I have only one comment and that concerns the manual if you can call it such, at first I could not get my head around it, but after studying it properly soon sussed it out, !.the Print is so small you need a magnifier. there is no instruction on how to use the unit, says nothing about having to push the switch button to get going, however these are not detrimental criticisms-far from it. as I said to begin with this is getting on the bus in the 21st cent. I have a supply of e-Cigs and along with this baby there is no excuse not to use regular Ciggies, think of the saving, well done to the 10 motives crew for coming up with this one.I have to give this a 100% recommendation. Regards Pete.


Dark Havana

I think this is a wonderful liquid. It has a nutty coffee taste that really makes it authentic. Very nice to vape alone but I add to the regular tobacco cirro liquid too.

Suzanne Campbell

10 motives+plus

Swapped to from the 10 motives to this new one recently.... Very good better quality "smoking" experince and value for money........ Delvary quick and quality packeting

sue bowen


What are electronic cigarettes/e-cigs?

Electronic cigarettes, or e-cigarettes, are alternatives to traditional tobacco smoking. It is widely acknowledged that most of the harm associated with conventional cigarettes is caused by the toxicants in the smoke produced by the burning of tobacco. We are dedicated to the development and commercialisation of alternative nicotine products that don’t contain tobacco to deliver nicotine to the user.


Depending on your taste, the Ten Motives website stock regular, low and high nicotine strength refills for e-cigarettes. If you want to add some variety to your vapour, you can choose from an extensive range of flavoured refills including menthol, vanilla, strawberry, and even blended varieties! The range also includes eLiquids and refills at different VGPG ratios.

Did you know:

Ten Motives and Cirro eLiquids are manufactured in the UK to a pharmaceutical grade, ensuring consistent safety and quality

 Ten Motives and Cirro products are fully compliant to all relevant UK & EU e-cigarette regulations and trading standards

All 10Motives and Cirro products contain zero tar*
*By ‘no tar’ we mean no tobacco derived tar. This quality does not necessarily mean this product is less harmful than tobacco products

10 Motives is the #1 UK ciga-like *
*10Motives 71% value share in cigalike format – Nielsen Scantrack, YTD Data to: WE 10.11.18

Cirro is the #1 eLiquid brand *
*9.1% market share, Nielsen Scantrack value share % 2018 YTD Data to: WE 27.10.18

To use the 10 Motives website you must be aged 18 years or over.

Please verify your age before entering the site.

I am over 18 I am under 18

You must be over 18 to use the 10 Motives website, you will now be redirected to Google.

Sign up today!

Receive the latest news about our products!

Thank you for signing up!

Ask a question

Send Message